I’m a multidisciplinary graphic designer focused on brand identity, packaging, visual design and illustration.
I currently work as visual and graphic designer for Robilant Associati, the first and leading Italian branding agency based in Milan.
Say hello:
mwguglielmi@gmail.com
Corso Lodi - 20139
Milan MI - Italy
Say hello:
mwguglielmi@gmail.com
Corso Lodi - 20139
Milan MI - Italy
MWG ©2017—2024
I’m a multidisciplinary graphic designer focused on brand identity, packaging, visual design and illustration.
I currently work as visual and graphic designer for Robilant Associati, the first and leading Italian branding agency based in Milan.
MWG © 2024
Keglevich
The House of Keglevich
Keglevich, one of the most historic and iconic vodka brands, enters a new era with a completely revamped look, bearing witness to its centuries-old history and established production expertise.
Agency: Robilant Associati
Year: 2023-2024
︎ Rebranding, Packaging Design & Art Direction
Antica Ardenga
"Antica Ardenga" is a collection of fine selected cured meats aimed at highlighting both their perceived quality and rich history. This range reinforces Villani's undisputed position in the world of premium deli products. It represents a new "Ode to Cured Meats" within Villani's collection, a brand that has always been devoted to preserving the traditions of the Italian high-quality cured meat industry and serving as an ambassador for Italian gastronomic culture abroad.
Discover all products.
Agency: Robilant Associati
Year: 2022-2023
︎ Rebranding, Packaging Design & Art Direction
Materica
Materica is an Italian brand that starts from the territory and the experience of leather processing. It creates a circular sustainable economy that, starting from the production waste, gives new life to unique products, where the defect becomes a peculiarity.
Imperfection is poetry, imperfection makes it unique, truly splendid and unforgettable.
Studio: MWG
Year: 2020 - 2021
︎ Brand Identity & Art Direction
Whattaduck
Whattaduck is an Italian streetwear shop and clothing brand.
We could say it was born out of inspiration, passion and a quite a bit of boredom, but mainly by the will of making something out of nothing, of trasforming a circumstantial expression into a living concept.
Whattaduck is an exclamation that decided to become something more. A phrase that needed its own body. So, after traveling far and long, the word decided to incarnate into the only animal able to represent a society hanging between multiple worlds, a spirit capable to master itself by being master of none: a duck. Symbol of many cultures, after centuries of compromising with the needs of all, it eventually grew tired of having to be what others wanted.
So it became a lifestyle, a representative of all the people who don’t need a meaning to be meaningful, that don’t need a mark to be remarkable.
Studio: MWG
Year: 2019
︎ Brand Identity & Editorial Design
Naturino
Italian leader in the children’s footwear industry, Naturino has asked Apart’s creative team to redesign its e-commerce and manage its social visual communication. Restyling from head to toe.
Agency: APART COLLECTIVE
Year: 2017 - 2018
︎ Art Direction & Digital Contents
